We recently discussed the biblical view of the soul and the spirit to describe the immaterial man. It was interesting to see how this secular article describes the impact of the immaterial man, Steve Jobs, by referencing his heart, his flaws and his humanity. Milian attempted to define Jobs’ inner man in terms of the heart which drove his intellect. He wrote to reveal the heart that led him to embrace certain values which his company reflects, sells and helped build into our cultural fabric.
Our class discussion on the biblical view of the heart concluded that it was the “intellectual seat, center of the emotional life and the seat of volitional will.” Those components could form headings for an outline of Milian’s article with an alternate title: The Impact of the Immaterial Life of Steve Jobs. He concludes his work by saying that Jobs' remaining team of executives adopted his values and persona in significant and distinct parts. A key Jobs' mantra represents the heart as the “seat of volitional will”. His mantra as a minimalist presents a productive business strategy. Milian quotes John Sculley, CEO of Apple, who says this about the uniqueness that made Jobs great, “What makes Steve's methodology different from everyone else's is that he always believed the most important decisions you make are not the things you do, but the things you decide not to do." This ethic permeates the culture of Apple. One measure of the immaterial man is found in the lasting imprint of his values and is best explained, not merely with the intellect, but with emotion and heart. It is ironic to find heart language exuding from the life of impressions of this notable information technology pragmatist.